The gentleman of Indian cricket, former team India speedster Zaheer Khan is sharing commercial video space with football legend Zinedine Zidane. The sporty icons have together appeared in a promotional video.
Kanakia Group, after roping in FIFA World Cup-winning captain Zidane has also signed Zaheer to endorse their brand. Zaheer will bring in his experience and brand value to support group’s effort to popularize Z Wellness Gym in Kanakia Paris, BKC.
Zaheer has also shot a promotional video for the initiative along with one of the most decorated players in football history Zidane.
According to industry estimates, the company has spent between $1-1.5 million for this association. Bringing the football star and his entourage to India for TVC shoot, images, rights shoots and media interactions have attracted major expense.